 California RabbitThe rabbit multiplies…again! Traveling all the way from France, the rabbit emerges in the vineyards of California to bring you these bright, expressive wines with a West Coast attitude. California Rabbit launches its inaugural release in light glass packaging with the 2009 vintage of Hopping White and Hopping Red. The wines are vibrant, fresh and exert a certain sense of confidence. Created by eco-friendly minds, these drink-now wines are made to be fun, expressive and good for that place we call home - Planet Earth. The vision of California Rabbit is to be a leader in innovation and eco-friendly products. The lightweight glass bottle reduces packaging by 30% and reduces our carbon footprint by 25%. In addition to the light glass packaging, California Rabbit will also release in eco-conscious Tetra Pak cartons. This packaging is fun, convenient and stays true to our overarching goal of reducing our impact on the environment. At California Rabbit, we believe in working a little harder to reduce resources put into packaging so that we can put more quality into the bottle. Better for you, better for the environment. |
